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In Sports Commentary
Saturday Scorecard: Clock is ticking for Bradley Center
The Bradley Center needs upgrades in the short term and, eventually, a replacement.  
By Drew Olson RSS Feed Twitter Feed
Senior Editor

E-mail author | Author bio
More articles by Drew Olson

Published March 28, 2009 at 4:39 p.m.
Tags: bradley center, governor doyle, ulice payne,

(page 2)

Whether people realize it want to admit it, the clock is ticking. Here are a couple of "real life" examples that might provide some context:

* Your parents may be really happy with their 25-year-old TV set and the quality of the color picture they get from their rabbit ear antennas. In a couple months, though, TV signals are going digital and that set won't work without modifications.

* While vacuuming the upstairs guest room, you notice a strange stain where the wall meets the ceiling. You call a handyman who tells you that snow blew up under the rafters and caused the stain. He also mentions, by the way, that you're going to need a new roof within a year.

"I don't think you'll make it through another winter," he says.

You instantly get a queasy feeling in your stomach. When you bought the house five years ago, the inspector said you had about five years left on the roof. You know that you're going to have to pony up thousands of bucks to pay for it, but you don't know how you're going to find the cash.

Thinking about it makes you queasy. So, you don't think about it. Six months pass. Another winter is coming...

That's where we are with the Bradley Center. Nobody really wants to talk about it. Virtually everyone knows -- given the state of the economy and prevailing political mood of the country -- that there is little to no chance of public financing for a new arena. The future of the Bucks, the building's primary tenant, hangs in the balance.

The Packers were able to renovate Lambeau Field and keep the integrity of the structure while still using the facility for games. That's not a realistic option for the Bradley Center. We're going to need a new building, folks. We haven't paid for one since our forefathers built the Arena, which opened in 1950.

We need leadership, cooperation, collaboration and innovation from civic leaders who cannot claim those attributes as strong suits.

Here are some things to consider moving forward:

Bucks owner Herb Kohl will have a difficult to impossible time selling the franchise to local buyers without a stadium deal in place.

Without an accord, or at least some cooperation between the warring factions of Bradley Center board and the Wisconsin Center District Board, a deal seems very unlikely.

The new arena is going to have to be a partnership of public and private interests.

A new arena will likely to need to be part of a larger entertainment complex or development that includes retail, hotels, condos and other revenue-generating venues.

Possible locations include Pabst City, the Park East land and the corridor between Downtown and Miller Park that now features the Harley-Davidson Museum and Potawatomi Casino. The area around Miller Park also could be an option. Another option would be to fold a new arena into an expansion of the Midwest Airlines Center, a $185 million venture that is too small to compete with venues in similar-sized cities.

Construction of a new arena is going to require some tax contributions, unless someone can bring back the idea of a sports lottery or other method.

If one of the suburbs -- like Oak Creek, Franklin, Waukesha or even Racine makes a realistic push toward building an arena, it can help speed the process.

This is a thorny issue that needs to be addressed within the next five years.

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More Information ...
Bradley Center
1001 N. Fourth St.
Milwaukee, WI 53203
(414) 227-0400
http://www.bradleycenter.com

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Posted by Downtowner on March 28, 2009 at 7:28 p.m. (report)

BUILD IT NOW BUILD IT NOW BUILD IT NOW BUILD IT NOW

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