Dining - July 8, 2008 Eat your heart out, "Top Chef"
Last week, my kids' school held a fundraising event marking its 40th anniversary; it featured live music, an auction and tray upon tray of fabulous food. Tags: top chef, advertising
Milwaukee Buzz - May 24, 2008 License to be me
In the ad game, marketers make intelligent assumptions. And these assumptions are fundamentally based on a significant psychological truth: We all feel the need to "BELONG." Tags: advertising, belonging