Sign in | Register now | Like us on FacebookLike Us | Follow us on TwitterFollow Us

Milwaukee's Daily Magazine for Saturday, July 26, 2014

Sat
Hi: 84
Lo: 67
Sun
Hi: 80
Lo: 60

Hi: 72
Lo: 57
Advertise on OnMilwaukee.com
Schneider's pizza drew me in with its thick, spicy sauce and pleasing blend of flavors, but all was not as it seemed when it came to the crust.
Schneider's pizza drew me in with its thick, spicy sauce and pleasing blend of flavors, but all was not as it seemed when it came to the crust.

In search of the perfect pizza: Schneider's

The first time I drove past Schneider's, 3717 N. 76th St., I thought it was a supper club. It had that look about it, with the older sign and older design. The building is half house and half restaurant.

It was the word "pizza" that got my attention and convinced me to pay them a visit.

When I walked in, I was met by the bar area. The hostess station was off to my left. The bar was pretty full on this Saturday afternoon.

I was told that Schneider's was originally called the Colonial Inn prior to 1994. In 1994, an ownership change made it Schneider's Colonial Inn. Then it just became known as Schneider's.

Current owner, Leung Chu, bought Schneider's nine years ago. He was at his other restaurant, China Town on North Avenue., so I didn't get to meet him.

When I reviewed the menu, I was impressed by the low prices and decent selection, but I also remembered that you get what you pay for.

Appetizers ranged from $2.00 for garlic bread to $7.95 for the combo plate with breaded mushrooms, mozzarella sticks, onion rings, and chicken tenders.

Ribs, chicken, sandwiches, salads and soups filled another section of the menu. I asked my server if the soups were homemade, and she told me that the chili and clam chowder are made from scratch, but most of the others come from their food service provider.

Dinner specials include Peel and Eat Shrimp on Wednesdays, a Saturday night steak night and a Friday Fish Fry with cod, perch, walleye and bluegill starting at $7.95.

Saturday afternoon also features a $1.50 Schneider burger from 11 a.m. to 3 p.m.

The pizza comes in three sizes : 9, 12 and 16 inches. Twelve-inch cheese pizzas start at $7.95 with additional toppings at $1.25 each.

I ordered my pizza with the works. The sausage and pepperoni weren't spicy but had good flavor. The mushrooms were canned, but worked well with the green peppers, onions and black olives.

The sauce had a nice slightly spicy flavor to it and was a bit on the thicker side. Schneider's starts with a canned base and then adds its own seasoning blend to it.

All of the pizzas are served on a very thin and very crispy crust, just how I like it. However, when I asked about how the crust and sauce were made, I learned that the crust was pre-made, like the type you buy in the grocery store.

Cue the e-Trade Baby "shocked look." I did not see that coming. The menu states the pizzas are "homemade." I don't think pre-made crusts qualify.

Many of the pizza places I've visited start with a canned sauce or paste and add their seasoning recipe to it, but this is the first time I've heard that a pre-made crust is used, other than the gluten-free crust from one of my earlier blogs.

I'm going to assume that, at some point, in Schneider's history the pizzas were truly homemade. They just aren't now.

The sign outside says they deliver. The take-out menu has that information crossed out. Schneider's could certainly benefit from updating their signs and menus to prevent confusion.

I assume the bar business and inexpensive prices have helped Schneider's maintain a loyal customer base which helps the business continue.

If I saw Schneider's pizza in the freezer section at the grocery store, I'd probably buy it, but I expect more when I see the words "homemade pizza," so a return visit is unlikely.

Talkbacks

Post your comment/review now No Talkbacks for this article.
Post your comment/review now

Facebook comments

Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.