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Milwaukee's Daily Magazine for Saturday, Aug. 30, 2014

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Would you buy a bottle of "Four-Buck Chuck?"
Would you buy a bottle of "Four-Buck Chuck?"

Will the cost of Trader Joe's "Three-Buck Chuck" increase?

Trader Joe's announced that the price of a bottle of Charles Shaw wine – commonly referred to as "Two-Buck Chuck" – will go from $1.99 to $2.49.

Some shoppers have already re-nicknamed the wine "Upchuck."

However, the $1.99 price was only in California. Many other parts of the country, including Wisconsin, pay $2.99 for a bottle.

But now that the prices are going up in California, will our "Three-Buck Chuck" rise in price, too?

According to an employee at the Trader Joe's in Glendale, the answer is no, local prices will stay the same.

But eventually, a price increase is inevitable, right? This makes me want to run out and buy a case right now.

#chuckhoarder

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