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Ryan Braun's Waterfront will replace Fratello's



Published March 1, 2010 at 8:39 p.m.

Ryan Braun's Waterfront to replace Fratello's
Stop in, Braun's restaurant opened April 5.

Brett Favre's Steakhouse is long gone, but this summer Ryan Braun's Waterfront will replace Fratello's Waterfront Restaurant, 102 N. Water St., in the Third Ward. Adam McCalvy first reported the story on MLB.com.

Rumors about Fratello's, which opened in April 2008, were flowing last week and several people told me that it was closing. I stopped in tonight to find many people at the bar and general manager Scott Roekle smiling at the front desk.

Story Highlights

  • Opens Mon., April 5 at 4:30 p.m.

Roekle told me that investors, including the Brewers' Ryan Braun, have looked at the space. He said a "Sweeney" was involved in the deal. McCalvy reported that "Sweeney" as Madison attorney Patrick Sweeney.

For me, Fratello's was always a bit stuck in the middle. It was nice and maybe a bit too nice for its casual food concept. I loved the patio but always felt like the inside could have been a bit more comfortable. Amy Schubert's 2008 review agrees.

I have a message into Jay P. Supple, CEO of the Supple Restaurant Group. In 2007 he and his company -- that own four other Fratello's locations and other restaurants -- were very excited about the Riverwalk location and opportunity in Milwaukee.

With an amazing location and the star power of Braun, Ryan Braun's Waterfront could be a big home run for the Third Ward. Sorry, I had to say it. But honestly, Milwaukee could use a celebrity restaurant and Braun's about as big as they get in today's Milwaukee.

The new restaurant, again according to MLB.com, may be open by opening day, April 5. As of today, Fratello's is still open.

Braun also is opening Ryan Braun's Tavern and Grill in Lake Geneva around the same time. He also is involved in a clothing company, Remetee.

Update: Ryan Braun's Waterfront opens Mon., April 5 at 4:30 p.m. It will be open daily 4:30 p.m. -1:30 a.m., but beginning April 12 will open for lunch at 11 a.m.

More Information ...

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17 comments about this article.
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Recent Talkbacks ...

Posted by Red_5 on March 4, 2010 at 1:51 p.m. (report)

OK I was wrong. I spoke with a friend who is one of the managers and my boss spoke to the GM when this was put up and they said no deal was even being considered at that time. Now as far as Braun being there today I'm not sure how that is possible with the Brewers playing at 2pm today.

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Posted by J-Lowe on March 4, 2010 at 7:30 a.m. (report)

The deal was signed yesterday. Fratello's closed last night as of 8pm and Ryan Braun will be in there today going over plans. They plan to start a slight remodeling immediately and plan to open in 2 weeks to coincide with Opening Day.

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Posted by jk1522 on March 3, 2010 at 8:08 p.m. (report)

Red5-Think its a "done deal" now??

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Posted by ireland1 on March 3, 2010 at 3:38 p.m. (report)

Is anyone demanding answers from the Supple Group? Can any of us really imagine this being our place of employment and even at the point of being served an eviction notice after not paying rent for 8 months gave employees, not even management, no indication of losing their jobs? Who runs a business like this? Furthermore, are the Supple's so oblivous that they think they're the only ones with families? So disappointing and I for one will not be looking to dine in any of their restaurants from today forward.

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Posted by Afflicted on March 3, 2010 at 12:16 p.m. (report)

Will he make the staff wear those horrible Remetee shirts?

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