Milwaukee's Daily Magazine Monday, Nov. 30, 2009
Today
Hi: 44
Lo: 34
Tue
Hi: 46
Lo: 35
Wed
Hi: 43
Lo: 27
Section Sponsor
Article Tools
Print this Article
Make text larger
Related Twitter Posts

  • stalbansbgc:
    No youth cooking tonight - kitchen is closed - but come and check out the radio show, or sports in the gym!

  • fintanbear:
    Amazing Radio is staying and getting bigger! Listen in and make your life amazing at www.amazingradio.co.uk or on DAB.

  • timelineradio:
    3020 Questions or comments? Send them to: @POTUSCamacho This is @public_timeline radio link

  • Fianlly:
    @terra_zephead use the little menu to navigate to talk radio/talk/outq or use this link: link

  • trobertc:
    RT @faulko1: afternoon i'm on the radio if you need somthing to listen to or avoid haha link ok I am listening online.


Follow us on Twitter ...
In Milwaukee Buzz Briefs
Milwaukee Talks: Carrie Wendt, 2001
 
By Andy Tarnoff RSS Feed Twitter Feed
Publisher

E-mail author | Author bio
More articles by Andy Tarnoff

Published Aug. 13, 2001 at 5:15 a.m.
Tags: carrie wendt, lazer, brandt, radio

(page 2)

OMC: We gotta get to your Lazer job at some point ...

CW: Metro Traffic still wanted me to stay with them and do traffic through them for Lazer. I said I wanted to cut out the middle man and work directly for Lazer and they said, "Excellent, you're on." So I did that for six months, and then for my 30th birthday, I got my own morning show on The Point. I did that for eight months until that disintegrated. It was great musically, but they told me on Opening Day that we were done. There was an emergency meeting when they told us the format changed.

I thought I was a free agent after they cut us loose, and I'd known (program director) Brian Kelley for a while. I thought that working for Bob and Brian could be a possibility, and I didn't think I was too old for that format. That's when they switched (former Lazer 103 newswoman) Liz Borden and me, which was unfortunate for her. You're either on the receiving end of something good in radio or really bad. But it turned out great for Liz, who now works at a station in Portland, Maine.

OMC: So you joined Bob and Brian three years ago. Did they throw you right into the mix right away?

CW: No, not at all. They basically protect their own, and now I'm in the fold so I get their protection. It was tough early on. I said that if you want to argue every day, that's fine, because I'm not going to take your crap treatment. They were jerks, but that's what they do. They test your mettle.

OMC: How long did that last?

CW: I don't think I started feeling comfortable there until five or six months into it. And one day, it just changed. I popped in after a weekend, and they said, "So what did you do this weekend?" This was off the air, and I thought, why are you asking me?

OMC: Did they really care?

CW: They did! And all of a sudden we were pals. It was like a truce had been called, except that I wasn't in on the truce. I'll take it, though. And now it's awesome.

OMC: Do you like your job?

CW: I love my job! But the real show is off the air. I enjoy that four hours of my day because I can say whatever I want. It feels like nobody else is listening. When you get in there with those three guys, you can just sound off and have fun. Then off the air, it's just a double blast. I'm the luckiest girl in the world!

OMC: Is this best radio gig you've had?

CW: Ever.

OMC: Not to mention it's the number one morning show in Milwaukee?

CW: It's icing on the cake.

OMC: People I talk to tell me they listen to Bob and Brian every day from beginning to end.

CW: Do you remember the Howard Stern movie when the ratings first came in? The average listener listened for four and a half hours to hear what he would say next. Even people who hated him listened for three hours. Everything that every radio boss has told me about how to do morning radio — when to talk, when to stop, Bob and Brian have erased. They have features called "no variety." We're gonna play the Santana song that came out last summer every day at 9 a.m. It works, but it only works for them. They write their own rules and cannot be corralled or roped in. They're a hard team to manage because they're doing it right. People like to poke at them and pick on them, but they're doing it right. They're number one.

<< Back

 Page 2 of 3 (view all on one page)

Next >>


2 comments about this article.
Post a comment / write a review.

Recent Talkbacks ...

Posted by OMCreader on Sept. 28, 2006 at 12:31 a.m. (report)

Andre said: She's naufhty but nice, love to listen to her.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5


Posted by OMCreader on May 18, 2006 at 10:41 a.m. (report)

Steve said: I heart Carrie!

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5



Recent blogs/briefs by Andy Tarnoff
What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. You can dance if you want to
12:55 p.m.
I went to the wedding on Saturday night of one of my wife's best friends. The reception, ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Has Google's stance on neutrality gone too far?
Wednesday
The Web is buzzing about an offensive and crude Photoshopping of Michelle Obama that, ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. I'm becoming addicted to the online bargain
Nov. 23, 2009
There's something about the online bargain that has me hooked. Whether it's eBay, Craigslist ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. When was the last time you saw these around the office?
Nov. 18, 2009
Since starting OnMilwaukee.com in 1998, life has gone increasingly digital. And even within ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Advertising strategies that go in one ear and out the other
Nov. 16, 2009
I'm probably more impressed than the average Joe when I see or hear good ads, and I'm ...



OnMilwaukee.com is part of the In Click Network. Other In Click sites include: 30RockReport.com | Behind The Scenes at OnMilwaukee.com | BetterRecipes.org | Bimmer Digest | Brain Brawn & Body | BrewCityBeats.com | Brewcitybigscreen.com | britneysnation.com | BritPop Rocks | Brooklynbanter.com | CactusLeagueReport.com | Caffeinateddigest.com | Culinary Piedmont | Cycling Chainring | Daily Lost Update | Daily Milwaukee News | Daily Spa | DannyGokeyMilwaukee.com | Dogs Blogs | EarthFueled.com | Edible Wisconsin | FanaticPhotog.com | Gadget Deals and Steals | GolfLinksWisconsin.com | H1N1 Alerts | H1N1 Blog | H1N1 Prevention | H1N1 Reporter | H1N1 Tracker | HogEnthusiast.com | Informed Runner | iPhone Daily Report | Man United Nation | Milwaukee Brewers Nation | Milwaukee Bucks Blog | Milwaukee Dad | Minnesota Wild Nation | MomMilwaukee.com | My Super Stocks | MyGayMilwaukee.com | MyHangoverHelper | News on Draught | NY Mets Nation | OnAtlantaGA.com | OnAustinTX.com | OnBaltimoreMD.com | OnBirminghamAL.com | OnBostonMass.com | OnBuffaloNY.com | OnCharlotteNC.com | OnCincinnati.com | OnClevelandOH.com | OnColumbusOH.com | OnDallas.com | OnDCmetro.com | OnDenverCO.com | OnDetroitMI.com | OnDoorCounty.org | OnFortLauderdale.com | OnGreenBay.com | OnHartford.com | OnIndianapolisIN.com | OnKansasCityMO.com | OnLakeCountry.com | OnLosAngelesCA.com | OnLouisvilleKY.com | OnMadison.com | OnMemphisTN.com | OnMiamiFLA.com | OnMilwaukee.com Cars | OnMilwaukee.com Metro Headlines | OnNashvilleTN.com | OnNewOrleansLA.com | OnNYCny.com | OnOrlandoFL.com | OnPalmSprings.com | OnPhiladelphia.com | OnPhoenixAZ.com | OnPittsburgh.com | OnPortlandOR.com | OnProvidence.com | OnRichmondVA.com | OnSacramento.com | OnSaltLakeCity.com | OnSanAntonioTX.com | OnSanDiegoCA.com | OnSanFran.com | OnSanJose.com | OnSeattleWA.com | OnSinCity.com | OnStLouis.com | OnStPetersburg.com | OnTampaBay.com | OnTucsonAZ.com | OnTwinCities.com | OnWichita.com | OnWindyCity.com | Packers Posts | Porsche 911 Fans | PriusFans.com | Roller Derby Network | SnuggieFans.com | SummerfestRocks.com | Swine Flu China | Swine Flu Reporter | The 24 Reporter | The Barack Obama Fan Club | The Brilliant Manager | The Comic Book Reporter | The In Click | The Office Fan Blog | TheHDTVReporter.com | TheNetbookBlog.com | TheNewParentBlog.com | Trueguitarheroes.com | Vintage Mets | VW Busses | WaukeshaWeekly.com | Weekly Media News | Wisconsincustomhomenews.com | WisWomen.com | Woodworker Digest